Project details

The Ministry of Immersion introduced a new Immersive Pop-up AR App for GITEX 2020, revolutionizing how users interact with static posters. This app enables users to transform ordinary printed visuals into dynamic 3D AR experiences that can be accessed across all devices. By simply scanning a poster, users can bring static images to life, such as watching a tree bloom in real time. The app also introduces a social engagement feature, allowing users to post messages on the "Augmented Tree" and send them back in a fun, animated way using only their smartphone.

Key Features

Post & Read Messages: Users can submit their own messages and read those posted by others in an interactive AR space.
Interactive AR Posters: Transform printed posters into animated, interactive 3D experiences with a single scan.

Responsibilities
As an AR Developer, Backend Developer, and Ideator, I made significant contributions by:

Augmented Reality Development: Designed and implemented the AR scanning and animation features.
Backend Development: Developed and maintained the infrastructure to store and display user messages in AR.
Feature Ideation: Contributed to conceptualizing key interactive features to enhance user engagement.

Tech Stack
Game Engine: Unity
Backend: Node.js

Team Size
Programmers: 2
Artists: 2

Timeline
November 2020 - December 2020
(2 month)

AR Message Tree

Project details